- Client:
- Psychologists For Racial Justice
- Location:
- Lawrenceville, Georgia
- Industry:
- Mental Health And Non-Profit
- Service:
- Engage
- Deliverables:
- Website design and development, event pages, continuing education, and donations and newsletter
A website that brings psychologists together to work for racial justice
- Website
- Non-Profit
- Events
Overview
Psychologists for Racial Justice is a community of psychologists and mental health professionals working to dismantle systemic racism. With its third annual conference approaching, PRJ needed a site that explained its mission, brought people to the conference and supported psychologists earning continuing education credit.
We designed and built the site in eight weeks, organised around PRJ’s four pillars so visitors see the full scope of the work and where they might take part.
The conference, Healing While Harmed, and the continuing education programme each have their own page, built around what attendees need to register and earn credit. Donations, newsletter sign-up and contact run across the whole site, which is built to WCAG accessibility standards.
Mission
The people and purpose behind PRJ
PRJ’s work reaches professionals and communities in different ways. Visitors meet the mission and the team first, then see the four pillars and where they can take part.
What We Did
- Designed a mission page that moves from vision to mission to approach
- Built profiles for nine team members, including Dr. Janet Helms and Dr. Maryam Jernigan-Noesi
- Designed a four-pillar layout for education, community spaces, events and advocacy
Conference
An event page PRJ can reuse for every conference
PRJ holds Healing While Harmed every year as a virtual conference. We designed and built the event page as a template, so each year’s programme, speakers and registration link can be added without starting over.
What We Did
- Built an event page template that gives each conference its own page and address
- Designed a curriculum layout for the conference’s eight pillars
- Designed speaker cards for the opening speaker, keynote and six panellists
- Linked the Register button straight to the conference’s Eventbrite page
Education
A Continuing Education page that walks psychologists from sign-up to credit
As an APA-approved sponsor, PRJ shows attendees how credit is earned and to publish its programme policies. We designed the page so psychologists can follow the process and find each policy without searching.
What We Did
- Designed a numbered, three-step layout for earning credit, from registration to the post-test
- Built a downloads section for session slides as PDFs
- Designed a policies section for the grievance procedure and the conflict of interest statement
- Added a contact block for questions about credit
Support
An accessible site with a way to support PRJ on every page
PRJ depends on donations and an engaged community, so we placed ways to give and subscribe throughout the site and in the footer, where visitors can act from any page.
What We Did
- Placed Donate calls to action across the site, each linking to PRJ’s GoFundMe campaign
- Built the site on Next.js to WCAG accessibility standards
- Added a Mailchimp newsletter sign-up to the site footer
- Built a contact form, with phone, email and social channels alongside
Outcome
Live in eight weeks and ready for the next annual conference
Psychologists for Racial Justice’s site now explains the mission, brings people to the conference and supports the continuing education programme, with ways to take part on every page.
Results
- Designed and launched in eight weeks
- Supporting PRJ’s next annual conference
- Nine team profiles and a full continuing education pathway
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