- Client:
- Higher Level Accounting
- Location:
- Las Vegas, Nevada
- Industry:
- Accounting And Financial Services
- Services:
- Engage
- Deliverables:
- Brand identity, UI/UX design, document templates and website design and development
A brand and website for an accounting practice ready to grow
- Brand
- Website
Overview
Higher Level Accounting provides bookkeeping, tax, payroll and advisory services to small and growing businesses. Its clients come from many industries, each with different needs. The practice wanted a brand and website that showed every business owner how it could help them specifically, and made getting started simple.
We built the identity first, with a calm, confident system that carries into the practice’s proposals, engagement letters and reports.
The website organises services by industry, so a business owner can find their situation quickly. A consultation call to action runs through the site, new clients onboard through Typeform, and existing clients reach their portal in one click.
Brand
An identity for a practice clients trust with their finances
Business owners hand their accountant their most sensitive information, so the brand needed to feel steady and dependable. We built it around a confident wordmark and a calm navy palette.
What We Did
- Designed a wordmark and supporting graphic system
- Set colour and type rules for screen and print
- Designed proposal, engagement letter and report templates
Website
Services organised by the industries the practice serves
A restaurant owner and a contractor need different things from their accountant. The site lets each one find their own starting point.
What We Did
- Designed and built the site on Next.js, from the UI through the full user experience
- Organised service pages by industry, with packages showing what each one includes
- Built client onboarding through Typeform, starting from a consultation call to action
- Added an insights blog for the practice’s articles
- Linked existing clients to the practice’s client portal from the site
Outcome
New clients arrive knowing which service fits their business
Business owners can find their industry, see how the practice helps businesses like theirs, and start onboarding through Typeform in a single visit.
What We Did
- A consistent brand across the website, proposals, engagement letters and reports
- Onboarding details in hand before the first consultation
Client feedback
In their words.
“Working with Ghost Savvy on our website and branding was fantastic! They are highly skilled, really care about delivering quality, and made sure we were happy with every detail. I really enjoyed the collaboration and love the final results. Ghost Savvy’s attention to detail and commitment to excellence made the whole process smooth. I highly recommend them to anyone looking to enhance their business presence!
”
Alvonn Forsyth,Owner – Higher Level AccountingMore from GhostSavvy
